Within last several years the great changes and improvement have occurred in the web search optimization. A well-known search engine optimization company is enhancing its tools and reaching a new branch of development. Recently the decision of direct cooperation with customers was taken and to realize the latter SEOmoz’s and Ontolo’s were created. Alongside with the optimization of its work and creation of new tools SEO Effect is now offering high flexibility of its system. Users will have a chance to realize how flexible the system has become once they create an account and start adding campaigns. Being applied to any sites SEO lets its users to get some credits first and keep allocating them among their campaigns gradually. The newly created tools contain both basic and master modes which enables users to choose the one which suits them better.

New SEOmoz’s search tools are containing some optimized offers, like the ability to traffic data via Google Analytics API, better and optimized personal link graph and keyword position. Generally speaking the new tools are containing four main areas, which are the optimization of the site itself, keyword research, link strategy and trends monitoring.

SEO Effect has worked a lot at improvement of the keyword research. Now users have a chance to add as many keywords in the search line as they wish instead of limiting them with a strict keywords number. One may choose keywords out of the system or add them in the search line manually. This optimization enables users to search in several topics simultaneously. Additionally geographic location and language options have appeared which improved tools greatly.

The newly-created tools are now offering users to control their traffic, starting with how much traffic they have already spent and how much more they may potentially use. They may get a more detailed data about the keywords they are searching. SEOmoz’s tool will let to control the exact absolute traffic and the estimate one for all the user’s keywords. While searching the keywords position may be rated by their importance which makes the new tools even more flexible and convenient.

When one tries the new tools they will definitely feel the improvements. SEO Effect, in their turn, claims that more acceleration is expected, very soon new tools will appear with a better data tool that will keep improving all the time.

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